Items related to Strategy from the Inside Out

Strategy from the Inside Out - Softcover

Turner, Ian; Swords, Dominic

 
9781861521927: Strategy from the Inside Out

Synopsis

This book provides a thorough step-by-step guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion, the book is aimed particularly at managers in medium-sized businesses or in business units within larger companies. This book provides a thorough introduction to the concepts surrounding business strategy, enabling managers to develop their strategic thinking for business success.This volume is informed by the latest thinking on strategy and draws on the results of research at Henley Management College. It includes practical examples to illustrate concepts as well as pro-forma planning sheets to record the results of the planning exercise as you go through.

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About the Authors

Ian Turner is a Director of Study and member of the Strategy Faculty at Henley Management College

Dominic Swords is a Director of Study and member of the Strategy Faculty at Henley Management College

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