This volume tackles the issues of using imagination and creativity to initiate and nurture growth and success in any business enterprise. The book describes a step by step process, starting with the preparation for creative work, the generation of ideas, and how to evaluate and implement them. The inclusion of preparation and implementation should make this a more helpful read for practitioners.
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Seller: Prior Books Ltd, Cheltenham, United Kingdom
Paperback. Condition: Like New. Dust Jacket Condition: No Dust Jacket. First Edition. Firm, square and tight with sturdy hinges, just showing a few minor bumps and some mild cosmetic wear. Hence a non-text page is stamped 'damaged'. Despite such this book is in nearly new condition. Thus the contents are crisp, fresh and clean. Offered for sale at a very sensible price. Seller Inventory # 119856
Quantity: 1 available