Seize the Future for your Business: Using Imagination to Power Growth

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9781861522030: Seize the Future for your Business: Using Imagination to Power Growth
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This volume tackles the issues of using imagination and creativity to initiate and nurture growth and success in any business enterprise. The book describes a step by step process, starting with the preparation for creative work, the generation of ideas, and how to evaluate and implement them. The inclusion of preparation and implementation should make this a more helpful read for practitioners.

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Beth Rogers
Published by Cengage Learning (1998)
ISBN 10: 1861522037 ISBN 13: 9781861522030
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Beth Rogers
Published by Intl Thomson Business Press (1998)
ISBN 10: 1861522037 ISBN 13: 9781861522030
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Book Description Intl Thomson Business Press, 1998. Paperback. Condition: New. Seller Inventory # DADAX1861522037

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