Taking the Fear out of Economics - Softcover

Curran, John

Softcover

ISBN 10: 1861524749 ISBN 13: 9781861524744

Publisher: Cengage Learning, 1999

Synopsis

Economics textbooks can be boring, overlong and full of theory with no supporting real world examples. Taking the Fear Out of Economics provides a comprehensive yet simple introduction to microeconomics, assuming no prior knowledge. The text attempts to take the fear out of microeconomics by recognising that there is a fear factor. This fear is addressed by using real world examples to enrich the theory. Each section finishes with at least one practice session. The wealth of examples and the emphasis on practice makes this text the ideal learning tool for introductory courses on economics. Each chapter includes: a summary of the topics covered, an explanation of the theory with appropriate examples and case studies, a review of the key points, and answers to the practice questions.

About this title

About the Author:

John Curran teaches economics at the University of North London

Review:

1. Microeconomics and the Fear Factor 2. The Demand Curve: Movement Along and Shift Of 3. Indifference Analysis: Behind the Demand Curve 4. The Supply Curve: Movement Along and Shift Of 5. Production: Behind the Supply Curve 6. Cost Analysis 7. Profits and Contributions 8. Price Elasticity of Demand: Movement Along the Demand Curve 9. Elasticity of Demand: Shift of the Demand Curve 10. Pricing 11. Market Structures 1: Perfect Competition and Monopoly 12. Market Structures 2: Monopolistic Competition and Oligopoly 13. The Market for Factors of Production 14. Taking the Fear out of Assessments in Microeconomics

About this edition

• Publisher: Cengage Learning
• Publication date: 1999
• ISBN 10: 1861524749
• ISBN 13: 9781861524744
• Binding: Paperback
• Edition number: 1
• Number of pages: 256