The manner in which people choose, decide, judge and make up their minds shapes the society in which we live. This text uses established psychophysical theory to inform an understanding of a wide variety of real-world applications. Laming outlines the basic principles that influence the way that people make up their minds and illustrates the application of these principles to the wider society in which we live. The book starts by identifying different kinds of judgments; introduces the idea of relativity; examines the psychological basis of topics such as advertising, art appreciation and religion; and considers how judgments can be biased in situations such as eye-witness identification, marking of examinations and gambling. The author then looks at human society as a whole, highlighting how insignificant details in individual cases can have a huge influence on our lives. Written in a very accessible style, the theory is supported throughout by reference to empirical work and the author illustrates these psychological principles with everyday examples.
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Donald Laming is a Lecturer in the department of experiemental psychology at the university of cambridge.
1. The Eye of the Beholder. 2. Relativity. 3. Points of View. 4. The Way We See The World. 5. The Quality of Human Judgment. 6. Guessing in the Dark. 7. The Marketplace. 8. The Appraisal of Literature and Art. 9. What is a ?Work of Art?? 10. Belief in God. 11. Bias. 12. The Social Workers' Dilemma. 13. Examinations. 14. Eyewitness Identification. 15. The Power of Argument. 16. Luck. 17. Predicting the Future
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Seller: Anybook.com, Lincoln, United Kingdom
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9781861527776. Seller Inventory # 4124656
Quantity: 1 available