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Business Strategy: A Guide to Effective Decision-Making (The Economist Series) - Hardcover

Kourdi, Jeremy

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9781861974594: Business Strategy: A Guide to Effective Decision-Making (The Economist Series)

Synopsis

Powerful new forces are reshaping the business world and the role of the manager in making effective strategic choices is increasingly demanding. This book shows today's manager how to create and sustain a dynamic, profitable business with techniques to support effective decisions. It evaluates the tools, tactics, and techniques for making profit-boosting decisions. Moreover, it contains insights into effective strategic decisions--what worked and why, what failed and why.

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About the Author

Jeremy Kourdi is a consultant and author of seven business books. He has worked with leading business organizations, including The Economist Group, London Business School and the UK Institute of Management.

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