Sport Media Vectors: Digitization, Expanding Audiences, and the Globalization of Live Sport - Hardcover

Hardcover

ISBN 10: 1863359974 ISBN 13: 9781863359979

Publisher: Common Ground Research Networks, 2020

Synopsis

In this edited collection, Sport Media Vectors: Digitization, Expanding Audiences, and the Globalization of Live Sport, leading scholars from five continents explore the socio-cultural and political aspects of sport media vectors. The direction of live sport will continue to evolve as the demand by audiences shifts. Our book covers a complementary range of topics: esports; livestreaming; traditional linear broadcasting; gender, sexual orientation and masculinities in sport media; global comparisons; media and technological implications of sport; and audience study.

Edition details

• Publisher: Common Ground Research Networks
• Publication date: 2020
• Language: English
• ISBN 10: 1863359974
• ISBN 13: 9781863359979
• Binding: Hardcover
• Editor: Laurel Walzak