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The Service Business Planning Guide: The Complete Handbook for Creating a Winning Business Plan for Any Service Company - Softcover

Purdy, Warren G.

 
9781880394274: The Service Business Planning Guide: The Complete Handbook for Creating a Winning Business Plan for Any Service Company

Synopsis

Offers advice on markets, promotion, pricing, and finances

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About the Author

Warren G. Purdy, with Bradford W. Ketchum, Jr. Purdy, a principal in Economic Development Systems International, is a tenured professor of business at the University of Southern Maine. He has served as president of the national Association of Small Business Development Centers (ASBDC) and state director of Maine's Small Business Development Centers. Ketchum, a founding editor of Inc. magazine, is editorial director of Inc. Business Resources.

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