Network Models of the Diffusion of Innovations (Quantitative Methods in Communication Subseries)

3.29 avg rating
( 7 ratings by Goodreads )
 
9781881303220: Network Models of the Diffusion of Innovations (Quantitative Methods in Communication Subseries)

This text presents a key to understanding how ideas, products and opinions "take off" and spread throughout society - referred to as the diffusion of innovation - and provides a means to estimate how fast or slow that spread occurs. The diffusion of innovations occurs among individuals in a social system, and the pattern of communications among these individuals is a social network. The network determines how quickly innovations diffuse and the timing of each individual's adoption. The book thus analyses how social networks structure the diffusion of innovation. Chapter 1 reviews the diffusion of innovation theory, network analysis, and the datasets used as examples. Chapter 2 reviews prior research conducted on threshold and critical mass models. Chapter 3 presents relational network models of diffusion which posit that individuals adopt innovations based on their direct relations with others in their social system, and the next chapter provides structural network models of diffusion which posit that individuals adopt innovations based on their position in the social system, regardless of direct ties to specific others. Threshold and critical mass models of diffusion are presented in chapters 5 and 6. Chapter 7 develops a general threshold model of adoption based on social networks. This book is addressed to researchers, policymakers and students interested in diffusion of innovation or network analysis. It is also meant for those interested in studying the process of social change as represented by a diffusion network paradigm. Finally, individuals interested in developing, evaluating or understanding communication campaigns and media effects can use these concepts to improve their work.

"synopsis" may belong to another edition of this title.

Buy New View Book
List Price: US$ 24.95
US$ 36.42

Convert Currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Thomas W. Valente
Published by Hampton Press, United States (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 10
Seller
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description Hampton Press, United States, 1995. Paperback. Book Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. This text presents a key to understanding how ideas, products and opinions take off and spread throughout society - referred to as the diffusion of innovation - and provides a means to estimate how fast or slow that spread occurs. The diffusion of innovations occurs among individuals in a social system, and the pattern of communications among these individuals is a social network. The network determines how quickly innovations diffuse and the timing of each individual s adoption. The book thus analyses how social networks structure the diffusion of innovation. Chapter 1 reviews the diffusion of innovation theory, network analysis, and the datasets used as examples. Chapter 2 reviews prior research conducted on threshold and critical mass models. Chapter 3 presents relational network models of diffusion which posit that individuals adopt innovations based on their direct relations with others in their social system, and the next chapter provides structural network models of diffusion which posit that individuals adopt innovations based on their position in the social system, regardless of direct ties to specific others.Threshold and critical mass models of diffusion are presented in chapters 5 and 6. Chapter 7 develops a general threshold model of adoption based on social networks. This book is addressed to researchers, policymakers and students interested in diffusion of innovation or network analysis. It is also meant for those interested in studying the process of social change as represented by a diffusion network paradigm. Finally, individuals interested in developing, evaluating or understanding communication campaigns and media effects can use these concepts to improve their work. Bookseller Inventory # TNP9781881303220

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 36.42
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

VALENTE
Published by Hampton Press (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 10
Seller
Herb Tandree Philosophy Books
(Stroud, GLOS, United Kingdom)
Rating
[?]

Book Description Hampton Press, 1995. Paperback. Book Condition: NEW. 9781881303220 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Bookseller Inventory # HTANDREE0795949

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 32.89
Convert Currency

Add to Basket

Shipping: US$ 10.42
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Thomas W. Valente
Published by Hampton Press (NJ) (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Hampton Press (NJ), 1995. Paperback. Book Condition: New. Bookseller Inventory # DADAX1881303225

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 40.17
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

4.

Thomas W. Valente
Published by Hampton Press (NJ) (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Hampton Press (NJ), 1995. Paperback. Book Condition: New. book. Bookseller Inventory # 1881303225

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 47.04
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

5.

Thomas W. Valente
Published by Hampton Press (NJ) (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 2
Seller
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Hampton Press (NJ), 1995. Paperback. Book Condition: New. Bookseller Inventory # P111881303225

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 54.98
Convert Currency

Add to Basket

Shipping: US$ 2.99
Within U.S.A.
Destination, Rates & Speeds

6.

Valente, Thomas W.
Published by Hampton Pr (1995)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New Paperback Quantity Available: 1
Seller
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Hampton Pr, 1995. Paperback. Book Condition: Brand New. second printing edition. 171 pages. 9.00x6.00x0.50 inches. In Stock. Bookseller Inventory # 1881303225

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 51.13
Convert Currency

Add to Basket

Shipping: US$ 7.82
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Valente, Thomas W.
Published by Hampton Press (NJ)
ISBN 10: 1881303225 ISBN 13: 9781881303220
New PAPERBACK Quantity Available: 1
Seller
BennettBooksLtd
(Covington, KY, U.S.A.)
Rating
[?]

Book Description Hampton Press (NJ). PAPERBACK. Book Condition: New. 1881303225 New. Looks like an interesting title, learn more! We provide domestic tracking upon request. We provide personalized customer service and want you to have a great experience purchasing from us. 100% satisfaction guaranteed and thank you for your consideration. Bookseller Inventory # S-1881303225

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 105.86
Convert Currency

Add to Basket

Shipping: US$ 4.95
Within U.S.A.
Destination, Rates & Speeds