The Small Business Startup Guide: Practical Advice on Selecting, Starting, and Operating a Small Business - Softcover

Sullivan, Robert

Softcover

ISBN 10: 1882480228 ISBN 13: 9781882480227

Publisher: Information Intl, 1996

Synopsis

Book by Sullivan, Robert

About this title

Reviews

There are so many guides offering advice on starting small businesses one wonders what more or what new can be said. Here, though, in addition to the standard fare, Sullivan, who is a consultant to small business owners and who has also started several enterprises of his own, does offer tips in the form of helpful checklists on what to look for in a potential partner and how to choose and work with a bank, attorney, accountant, and insurance agent. Recommended for those with small-business collections who want to make certain they are not missing something. David Rouse

Becoming an entrepreneur offers individuals the potential for financial success and independence. Two new guides explore effective strategies for starting and operating a small business. Mariotti, who founded the National Foundation for Teaching Entrepreneurship (NFTE) and provides entrepreneurial training for inner-city youth, has written his book "for any young person who wants to start a business no matter what his or her ethnic background may be." Mariotti discusses the characteristics of the entrepreneur, selecting the business, financing, maintaining financial records, market research, advertising, and writing a business plan. Throughout, he provides numerous case studies of success stories. Moreover, Mariotti's own story of how he began to teach entrepreneurship makes fascinating reading. The lists of resources and sample forms are especially helpful. Although the work is written for young adults, readers in other age groups should benefit from it. Sullivan, the head of a consulting firm for entrepreneurs and small business owners, offers practical advice for starting a small business. He describes selecting a business, partnerships, financing, marketing, insurance, hiring employees, and using new technologies. He presents lists of sources, including information available on the Internet, and writes clearly and concisely, offering new entrepreneurs a starting point to owning and operating a business. Like Mariotti, he offers new perspectives on entrepreneurship. Mariotti's book is highly recommended for secondary school, college, and public libraries. Sullivan's book is most appropriate for public libraries.?Lucy T. Heckman, St. John's Univ. Lib., Jamaica, N.Y.
Copyright 1996 Reed Business Information, Inc.

Edition details

• Publisher: Information Intl
• Publication date: 1996
• Language: English
• ISBN 10: 1882480228
• ISBN 13: 9781882480227
• Binding: Paperback
• Number of pages: 242