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Understanding advertising: History, persuasion techniques, mass media, target audiences, ad creation - Softcover
Book by Howe, Katherine
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About the Author:
Katherine P. Howe has thirty-four years teaching experience on the elementary, secondary and college level. She has developed and implemented Connetquot School District's Gifted and Talented Program for grade levels 4, 5 and 6. Dr. Howe received her Doctorate from Hofstra University in 1996.
Judith Edelstein is coauthor of In the News: A Unit for Investigating Newspapers, Money Matters: How to Become a Smart Consumer, and Understanding Advertising.
Judith Edelstein is coauthor of In the News: A Unit for Investigating Newspapers, Money Matters: How to Become a Smart Consumer, and Understanding Advertising.
"About this title" may belong to another edition of this title.
- PublisherDandy Lion Pubns
- Publication date2000
- ISBN 10 1883055377
- ISBN 13 9781883055370
- BindingPaperback
- Number of pages48
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Understanding advertising: History, persuasion techniques, mass media, target audiences, ad creation
Published by
Dandy Lion Pubns
(2000)
ISBN 10: 1883055377
ISBN 13: 9781883055370
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Paperback
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Book Description Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.35. Seller Inventory # G1883055377I3N00
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