Being a presenter today is so much more than linking songs on the radio. In this modern era, where literally anyone with a PC and an internet connection can create their own radio station, presenters need to become more entrepreneurial. The Radio Presenter's Handbook encourages you to think of yourself as a company and in doing so take on the roles of Product Manager, Sales Director and Managing Director. The aim of this book is to become a great presenter, to make a reasonable amount of money and expand your business beyond a daily three-hour show.
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About the Author:
Andy Johnson is the former Group Programming Strategy Director for Capital Radio Plc based in London, UK. He is a founder of the speech based audio download site www.audioVille.co.uk and a managing partner of Open Source Studios Limited. After spending time as a presenter, and then a producer at Capital Radio, Andy was one of the founders and Creative Director at X-Trax Magazine. When Capital purchased Red Dragon in 1998 he became Programme Director winning the NTL UK Station of the Year in 2000. Regional Programme Director, then Head of Group Programming for the Capital Radio Group, Andy then became Group Programming Strategy Director. He is currently a consultant with clients including Channel 4, GCap Media, Seven Broadcast, The Radio Centre and IPC Magazines. He is the author of four books including Radio Programmer Core Skills and The Radio Sponsorship & Promotions Handbook. His website is at www.andyjohnson.biz.
"About this title" may belong to another edition of this title.
- PublisherSaland Publishing
- Publication date2007
- ISBN 10 1906392080
- ISBN 13 9781906392086
- BindingPaperback
- Number of pages135