The Radio Presenter's Handbook - Softcover

Andy Johnson

Softcover

ISBN 10: 1906392080 ISBN 13: 9781906392086

Publisher: Saland Publishing, 2007

Synopsis

After years in the industry it became apparent that aside from the information provided by the PD of the station on which you worked, there were few books, guides or documents - aimed at you, the presenter - dealing with preparing for shows, developing your on-air product, negotiating contracts and understanding your brand. The aim of this book is to give you a thorough under-standing of what it takes to become a great presenter, to make a reasonable amount of money and expand your business beyond a daily three-hour show.

About this title

About the Author

Andy Johnson is the former Group Programming Strategy Director for Capital Radio Plc based in London, UK. He is a founder of the speech based audio download site www.audioVille.co.uk and a managing partner of Open Source Studios Limited. After spending time as a presenter, and then a producer at Capital Radio, Andy was one of the founders and Creative Director at X-Trax Magazine. When Capital purchased Red Dragon in 1998 he became Programme Director winning the NTL UK Station of the Year in 2000. Regional Programme Director, then Head of Group Programming for the Capital Radio Group, Andy then became Group Programming Strategy Director. He is currently a consultant with clients including Channel 4, GCap Media, Seven Broadcast, The Radio Centre and IPC Magazines. He is the author of four books including Radio Programmer Core Skills and The Radio Sponsorship & Promotions Handbook. His website is at www.andyjohnson.biz.

Edition details

• Publisher: Saland Publishing
• Publication date: 2007
• Language: English
• ISBN 10: 1906392080
• ISBN 13: 9781906392086
• Binding: Paperback
• Number of pages: 135