Synopsis
The exact opposite of static, the brands chosen as case studies for this new volume on logo design were handpicked for their adaptability to ever changing conditions. This versatility allows a secret glimpse into the creative process by presenting every conceivable application from bus stop posters and billboards to temporary tattoos, street art stencils, mobile apps and more. Instead of diluting core brands, this dynamism creates a stronger more cohesive identity for the companies profiled by providing a path for long-term survival. New opportunities and platforms for branding are embraced, intersecting with the ever-changing ways in which an increasingly savvy public interacts with their environment. Case studies include: AOL., City of Mebourne, Dubai Airport, Futurebrand, Swisscom and the Van Gogh Museum.
"synopsis" may belong to another edition of this title.
Search results for Dynamic Logo
Stock Image
Dynamic Logo: Dynamic Brand Identities
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1400grams, ISBN:9781908175199. Seller Inventory # 3703189
Buy Used
US$ 39.11
US$ 18.54 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Dynamic Logo
Seller: Le Monde de Kamélia, Bruxelles, Belgium
Seller rating 5 out of 5 stars
Condition: fine. Livraison rapide, bien emballé, service client soigné.Pour tout renseignement complémentaire, n'hésitez pas à nous contacter. Seller Inventory # 317D027D98A0
Buy Used
US$ 36.31
US$ 25.94 shipping
Ships from Belgium to U.S.A.
Ships from Belgium to U.S.A.
Quantity: 1 available