If you work in business, the chances are you have fallen under the poisonous spell of business bullshit and jargon. Very few of us seem able to avoid "reaching out," or "walk the talk," or "shifting paradigms," or "think outside the box." No longer solely the province of management consultants, investors and MBA types, business gobbledygook has mesmerized the rank and file around the globe. Help is at hand with The Business Bullshit Book, aptly described as "the world's most comprehensive collection" of the top 2,000 business terms and jargon that have infected us all. Stay sane (and keep your colleagues and customers from suffocating you) from the business bullshit madness by having this dictionary by your side. Based on his wide and extensive experience with business bullshit, Kevin Duncan deciphers the terms and language of modern-day business speak.
"synopsis" may belong to another edition of this title.
Kevin Duncan is a business adviser, marketing expert, motivationalspeaker and author. After 25 years in advertising and direct marketing, hehas spent the last 15 years as an independent troubleshooter, advisingcompanies on how to change their businesses for the better.
"About this title" may belong to another edition of this title.
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