Items related to Event Stakeholders (Events Management and Methods)

Event Stakeholders (Events Management and Methods) - Softcover

Professor Donald Getz

 
9781911396666: Event Stakeholders (Events Management and Methods)

Synopsis

Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.

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