Strategic Analysis Cycle: How Advance Data Collection and Analysis Underpins Winning Strategies: Toolbook - Softcover

Elgersma, Erik

Softcover

ISBN 10: 1911498371 ISBN 13: 9781911498377

Publisher: LID Publishing, 2017

Synopsis

This is an authoritative and practical guide to analysing business data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today’s business environment. This book, written by a leading practitioner, provides a series of tools and methods for analysing data and contributing to the success of the company.The main aim of data analysis is turning data into actionable intelligence that will drive and determine a company’s competitive advantage. However, this does not happen by magic, rather it is through the rigorous application of appropriate tools. This book sets out 19 key tools for data analysis that have been tried and tested. Applying such tools will result in solid analyses of the business environment, that will contribute to better designed strategies and the company’s strength in the marketplace.

About this title

About the Author:

Erik Elgersma is Director of Strategic Analysis at FrieslandCampina. He speaks and lectures frequently on the topics of strategic analysis and data management. He is based in the Netherlands.

About this edition

• Publisher: LID Publishing
• Publication date: 2017
• ISBN 10: 1911498371
• ISBN 13: 9781911498377
• Binding: Paperback
• Number of pages: 288