A unique text that looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.
"synopsis" may belong to another edition of this title.
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HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # CX-9781915097101
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