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Stop Talking, Start Influencing: 12 Insights From Brain Science to Make Your Message Stick - Softcover
Synopsis
- What can a crowded bar teach us about effective PowerPoint presentations?
- What does binge-watching reveal about forming deep, lasting memories?
- Why is tihs setnecne so esay to raed - and waht deos it tlel us abuot thkining?
For leaders sick of repeating themselves to clients and colleagues, for coaches tired of drilling athletes without seeing meaningful improvement, for teachers fed up with pouring their hearts into lessons only to see no lasting impact ... it's time to stop talking and start influencing!
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About the Author
Jared Cooney Horvath PhD, MEd, is a neuroscientist and educator with expertise in human learning, memory, and brain stimulation. He has conducted research and lectured at Harvard University, Harvard Medical School, the University of Melbourne and over 150 international schools. His work has been featured in numerous popular publications (including the New Yorker, the Economist, and Scientific American) as well as television and radio programs (including NOVA: Science Now and Catalyst). Jared currently serves as director of LME Global, a team dedicated to bringing the latest in brain and behavioral research to education and business alike.
Review
"This book is unlike any education book I've read before ... I'll come back to it again and again for the science, explanations and practical tips. But I might also come back because I enjoyed reading it - and that was unexpected." -Times Education Supplement
"You don't read this book, you experience it! I highly recommend it to teachers, coaches, trainers, speakers, parents...anyone who has ever attempted to pass information or skills along to another person."-Dr. Todd Rose - Director of Mind, Brain, and Education at Harvard University.
"Watch a neuroscientist at work and realize how much we can learn from brain science."-Prof. John Hattie - Author of 'Visible Learning'
"The book is hard to put down ... the chapter on Stress alone is the best explanation I have ever read about how stress impacts our brains both negatively and positively."-Advanews
"To everyone in creative, marketing, branding, sales, content - I can't recommend this book enough."-Gemma Hunter - Global Executive Creative Director at MediaCom
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- PublisherExisle Publishing
- Publication date2019
- ISBN 10 1925335909
- ISBN 13 9781925335903
- BindingPaperback
- Number of pages304
- Rating
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Stop Talking, Start Influencing: 12 Insights from Brain Science to Make Your Message Stick (Paperback or Softback)
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Paperback. Condition: new. Paperback. Love it or hate it, we are all teachers. Whether walking clients through a new program, guiding an audience through a novel proposition, or helping our children to kick a soccer ball, nearly every day we work to disseminate knowledge and wisdom to others. The problem is that very few of us have ever been taught how to teach! Drawing on Jared Cooney Horvaths nearly 15 years of experience conducting brain research at prominent universities, teaching students from 10 to 80 years of age, and working closely with organizations and schools across 4 continents, Stop Talking, Start Influencing outlines 12 scientific principles of how people learn. The result is a book that shows readers how to impart their knowledge to others in a manner that sticks with and truly influences them regardless of the situation or circumstance. For every business leader sick of repeating themselves ad nauseam to colleagues and clients, for every coach tired of endlessly drilling athletes without seeing meaningful improvement, for every entrepreneur whos had enough of pouring their heart into presentations only to see no lasting impact among the audience its time to stop talking and start influencing! Drawing on the authors nearly 15 years of experience conducting brain research at prominent universities, teaching students of all ages, and working with organizations and schools across 4 continents, Stop Talking, Start Influencing outlines 12 scientific principles of how people learn, so that you can share your knowledge in a way that sticks! Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781925335903
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