Never Wrestle with a Pig: And Ninety Other Ideas to Build Your Business

McCormack, Mark H.; Ackroyd, David

ISBN 10: 1931056048 ISBN 13: 9781931056045

Publisher: New Millenium Audio, 2000

Synopsis

Offers a practical guide to staying afloat in the digital age, arguing that despite the technology, certain rules--such as the face-to-face meeting--still apply in business.

About this title

About the Author:

Mark H. McCormack is the founder and CEO of International Management Group (IMG), the world's dominant sports marketing organization, whose clients include Tiger Woods, Derek Jeter, Venus and Serena Williams, and Arnold Palmer.

From AudioFile:

Starting with What They Don't Teach You at Harvard Business School, McCormack has produced a steady stream of exceptional business advice on audio. Though I prefer the author's own voice, David Ackroyd does well with the material, which is rich in common sense. It's about how to function in a large business enterprise: how to get ahead, grow your skills, get recognized, handle difficult people. McCormack also describes judgment calls you can only learn in the school of hard knocks. In every way, this is an exceptional resource, highly understandable, without guile, compactly written, and loaded with fascinating examples from the author's brilliant career as head of a sports marketing company. An indispensable guide for people at all levels of experience. T.W. © AudioFile 2002, Portland, Maine-- Copyright © AudioFile, Portland, Maine

About this edition

• Publisher: New Millenium Audio
• Publication date: 2000
• ISBN 10: 1931056048
• ISBN 13: 9781931056045
• Binding: Audio Cassette