Maximize Your Competitive Edge: 17 Secrets to Make Your Small Business Look Like a Fortune 500 Company (Stargazer Quick Guides) - Softcover

Amato, Carol J.

Softcover

ISBN 10: 1933277157 ISBN 13: 9781933277158

Publisher: Stargazer Publishing Company, 2014

Synopsis

Are you a small business owner who's asking yourself these questions? • Why am I still struggling to break free from my competition? • How can I be the go-to person/company in my specialization? • Why don't my meetings with clients go as well as I had hoped? • Why do my proposals get rejected time after time without any apparent reason? • How can I double or triple my income this year? In today's tough economy, competition is stiff. The image that your small business projects in writing, speaking, and visual appearance can determine if a client hires you or not. Whether you're new to the world of entrepreneurship or you've been in business for years, you may be wondering just what will set you apart. Give your small business a Fortune 500 company image. Maximize Your Competitive Edge shows you the 17 simple secrets you need to outshine your competition, be the leader in your industry, and achieve the financial freedom and independent lifestyle you deserve.

About this title

About the Author

Carol J. Amato is a author, editor, small business writing coach, and speaker. She has published 26 books, over 175 articles, and two short stories. Her articles have appeared in national publications, and she was a regular contributor to high-tech magazines, such as PC Novice and Smart Computing. Ms. Amato also has been an editor for major publishers and several magazines. She has appeared on television and radio shows.
In addition to Maximize Your Competitive Edge, her recent titles include How to Start and Run a Writers' Critique Group and The World's Easiest Guide to Using the APA, 4th Edition.
Her books include the acclaimed series, Breakthroughs in Science (The Earth, Astronomy, The
Human Body, and Inventions), the bestselling 50 Nifty Science Fair Projects, and Writing Cool Short Stories. Titles due out in 2014 include The World s Easiest Guide to Using the APA, 5th edition, The World s Easiest Guide to Using the MLA, 2nd edition, and Maximize Your Visibility: Exhibiting at Trade Shows on a Shoestring Budget. Also due out in 2014 is the second book in The Phantom Hunters series, The Secret of Blackhurst Manor.
Ms. Amato has a B.A. in Spanish and French from the University of Portland in Portland, Oregon, and an M.A. in Cultural Anthropology from California State University, Fullerton, California.
She is a board member of the Writer's Club of Whittier, Inc., a professional writers' workshop, and past president of the Professional Writers of Orange County. She was a board member of the Orange County Section of the Independent Writers of Southern California from 1988-1993. She is listed in Who's Who in America, Who's Who in the West, and the World Who's Who of Women.

Review

Stargazer Publishing Company: Member ID 829519

Reviews for Maximize Your Competitive Edge Title ID 4183544

“Today, more than ever, emerging businesses must become the experts in their fields and position themselves as Fortune 500 corporations to compete. Carol J. Amato's book, Maximize Your Competitive Edge presents simple steps to do just that. Get a copy!"

—Ursula Mentjes, President

Sales Coach Now

“Building business success just became easier with Carol Amato’s new book, the Maximize Your Competitive Edge. Carol translates what is often perceived as a complicated struggle into a simple roadmap that can lead small companies to becoming business stars—competing easily with the giants. This is a must read!

— Diane Weklar, President
The Weklar Consulting Group

“With an ever-changing business environment and all the new businesses starting up, it is important to know the new marketing strategies while being technology savvy. Competing for market share should be on top of your to-do list. In Maximize Your Competi-tive Edge, Carol Amato shows you, with simple steps and a clear understanding, how to answer the many questions you may have on how to achieve your goals.”

— Carol Miller, President

Posh Productions, Inc.

“Simply put, Maximize Your Competitive Edge offers techniques about that classic art of becoming a successful business owner. You learn how to tell your story with polish. You are the storyteller, and Carol’s book helps you succeed in your business communication.”

— Joy Mellen White, President, Retired

Infoteam Inc.

“Leading a business in our global economy can be a daunting task. Maximize Your Competitive Edge is a strong solution to figuring out what to do and where to start. This impressive business tool adds order and structure to growing your business infrastructure.”

— Sophia Brooks, President

Global Learning Partners, Inc.

“Maximize Your Competitive Edge is a must-read for today’s small business owners. Filled with up-to-date information, it covers a wide range of topics often missed in other “how-to” business books.... It's not long-winded and pedantic like so many others. Carol distills the important issues affecting small businesses to a very concise, readable and useful "handbook" that can be used over and over as a great reference to keep you on track to success. I highly recommend it!”

— Richard Fliedner, former President,

Adair Office Furniture, Inc.

Small Business Consultant

“Maximize Your Competitive Edge is a must read for any small business owner competing with larger well-funded organizations. The 17 steps are easy to follow and serve as an invaluable checklist for all business owners striving for a competitive advantage.”

— Nikki G. Gralnick, J.D., M.P.A.
Director, HRM Specialists

Corporate Training and Consulting

“Maximize Your Competitive Edge is a no-brainer, “go-to” reference for any small business owner or entrepreneur who wants to play big in a highly competitive marketplace. Carol has done a masterful job identifying these 17 secrets. The chapter on branding was powerful and helped me to become crystal clear about my business and how I show up in the world with purpose.”

— Gwen Chambers, SPHR

Strategic HR Business Partner

Chambers HR Consulting Group, Inc.

“Carol has taken the "secret" out of making your business look like a Fortune 500 company with clear and understandable strategies to set your business apart from the competition and achieve even greater success.”

— Eli Sense

Sensewrite Communications

Edition details

• Publisher: Stargazer Publishing Company
• Publication date: 2014
• Language: English
• ISBN 10: 1933277157
• ISBN 13: 9781933277158
• Binding: Paperback
• Number of pages: 128