In The Build, Robert Hoekman Jr compiles insights from today's best builders to help you plot out your own beautiful beast. Loaded with photos, The Build features firsthand advice from the masters of moto design, including John Ryland (Classified Moto), Alan Stulberg (Revival Cycles), Jared Johnson (Holiday Customs), Jarrod DelPrado (DP Customs), and the legendary Max Hazan (Hazan Motorworks). The Build is as much a 192-page motorcycle art book as it is a blueprint to building the perfect custom bike. The book is the bible of custom motorcycle design, starting with an explanation of all the different bike styles, and then moving into a concise, easy-to-read guide that takes from finding a donor bike to figuring out how to alter the lines to your liking. The book also covers selecting and building parts, painting and finishing, and what kind of performance modifications might be appropriate. It's time to do it yourself. Get The Build.
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Robert Hoekman Jr is a columnist and contributing editor for the revered motorcycle culture and lifestyle magazine Iron & Air. He has authored several books and dozens of articles for a range of publications, including Fast Company magazine's Co.Design blog. He has spoken on design and other topics to packed rooms at events all over the world. Robert's talents for questioning and challenging conventional wisdom have earned him success in a myriad of professional interests, including design, writing, editing, design strategy consulting, and public speaking. He rode motorcycles exclusively for the first nine years he had a license (not bothering with a car until he was 26 years old), and has logged more miles on two wheels than on four. The 2012 Triumph Bonneville he rides today is his only vehicle. He has used it to straighten thousands of bent roads on the way to and through Arizona's quirky and eccentric towns and destinations. Robert lives in downtown Phoenix, Arizona with his partner Jodi and their two dogs, Max and Daisy.
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