Box Office Verdict: Use Hollywood's 7-Figure Framework to Win Larger Settlements - Softcover

Russell, Jay; DeLon, Michael

9781946203441: Box Office Verdict: Use Hollywood's 7-Figure Framework to Win Larger Settlements

Softcover

ISBN 10: 1946203440 ISBN 13: 9781946203441

Publisher: Expert Press, 2019

Personal injury attorneys have an obligation to get the best settlement for their client. Unfortunately, many attorneys settle for far less than they deserve and leave money on the table. The problem is that when you approach and build a case the way it was done a few years ago, you are not communicating in the language of your audience. The solution is to follow the method Hollywood uses to enthrall audiences and earn millions at the box office. Your audience gains information from the screen more than any other medium. When you learn to build your case like a movie and structure it properly, you'll engage your audience emotionally, create powerful memories, and lead them to a decision to give you a larger settlement. "I strongly believe that Jay’s videography increased the value of a recent case by no less than a half-million dollars. Jay understands storytelling, and that at the heart of every great legal case is an even better human story.Kenneth Berger, Law Office of Kenneth E. Berger Columbia, SCYou can increase your settlements to Box Office proportions by learning and using the 7-Figure Framework laid out in this book. This Framework has been used to create box office hits and TV dramas for years. We've adapted this Framework specifically for personal injury cases and it has been tested in cases across the nation.This is not some magic pill or pie-in-the-sky idea. This is a proven Framework that produces tangible results. Author Jay Russell uses his experience as a South Carolina State Trooper to track down characters, uncover facts, and look into possible liability issues most people would never consider. Perhaps the greatest benefit Jay brings to the table is that he doesn’t just create a video for your case. They are a full-service litigation support service. From tracking down potential defendants, exploring theories of liability, assisting in telling your client’s story and anything else you need, Jay is your go-to guy for true litigation support.J. Christopher Pracht, Thomason & Pracht, LLP Anderson, SCJay combines his legal background with his work as a reality TV star and producer to help you build your case like a movie. Co-author, Michael DeLon, brings his expertise in visual writing to teach you how to plant mental images in the mind of your audience so they will vividly remember what is said. Using an economy of words to anchor your message in the mental recesses of the mind keeps your audience engaged and on the edge of their seat so you can persuade them powerfully. Whether or not you create a litigation video you can use the 7-Figure Framework to connect deeply with your audience and move them emotionally. This can lead you to win a larger settlement for your client.Your clients deserve the best settlement possible. Read this book then apply the 7-Figure Framework to your next case and walk away with a Box Office Verdict.

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