Perfect Dealership: Surviving The Digital Disruption - Softcover

Zanan, Max

Softcover

ISBN 10: 1977545513 ISBN 13: 9781977545510

Publisher: CreateSpace Independent Publishing Platform, 2017

Synopsis

Remember travel agencies? They were a thriving business not so long ago. Then online services transformed the industry, and brick-and-mortar travel agencies died—and died quickly.

Today, traditional car dealerships are facing much the same threat. Innovative and convenient digital startups and services threaten to disrupt the traditional car-sale process, egged on by consumers who aren’t happy with the existing sales process. If car dealerships don’t adapt, they too will face an industry-wide extinction.

Perfect Dealership offers help and hope for dealerships struggling to adapt to this digital-based paradigm shift. Consultant Max Zanan applies fifteen years of automotive-industry experience to the future of the car dealership. Arguing that dealerships must make significant changes if they are to survive the coming storm, Zanan takes a close look at every department within the business, including

• human resources,
• business development centers,
• information technology,
• parts and service, and
• finance and insurance.

By improving the role of each department and transforming them from individual echelons into a cohesive whole, Zanan offers a road map for the creation of a perfect dealership—the only way to remain relevant and solvent in the digital age.

About this title

About the Author

A seasoned Automotive Industry Leader and Consultant, Max Zanan educates car dealers on how to increase profits by engaging in a more efficient Sales, F&I, Parts and Service process.

Edition details

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2017
• Language: English
• ISBN 10: 1977545513
• ISBN 13: 9781977545510
• Binding: Paperback
• Number of pages: 120