Synopsis
This beautifully designed book is for product people working in complex environments, be it as CEOs or product managers, founders or consultants. It is for people working in product management, UX, marketing, and engineering who know that communication and alignment across disciplines and silos is often hindered by a lack of shared vocabulary and big pictures. For people facilitating teams or groups, it offers a range of hands-on advice on how to make use of the Product Field as a sensemaking framework for product innovation. The Reference Guide is not for people looking for silver bullets or the next buzzword to monetize, nor is it for people unwilling to engage with the topic of product innovation intellectually. If you're into that kind of stuff, look elsewhere, there's enough alternatives on the market.
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The Product Field Reference Guide
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G300054688XI5N00
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The Product Field Reference Guide
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M0300054688X-V
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