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An application of text mining: A practical approach to manage account feedback using text mining algorithms - Softcover

 
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The account visit feedback given by account and product managers of a sales department is collected and saved into a database. Besides the basic structure created by the storage in a database, the feedback is free text which contains a lot of abbreviations and spoken language. The concepts of text mining are used to create an editorial tool with the goal to present the information to the analysts in...

About the Author

was born in 1980 in Stuttgart, Germany. He studied Business Information Systems at Hochschule Furtwangen University. For his Thesis he went to work for a global airline in New York, US. Currently, he is working in the IT Services Industry in Zürich, Switzerland.

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  • PublisherAV Akademikerverlag
  • Publication date2013
  • ISBN 10 363947323X
  • ISBN 13 9783639473230
  • BindingPaperback
  • LanguageEnglish
  • Number of pages108

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Christian Weber
Published by AV Akademikerverlag Jul 2013, 2013
ISBN 10: 363947323X ISBN 13: 9783639473230
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The account visit feedback given by account and product managers of a sales department is collected and saved into a database. Besides the basic structure created by the storage in a database, the feedback is free text which contains a lot of abbreviations and spoken language. The concepts of text mining are used to create an editorial tool with the goal to present the information to the analysts in a way that they are able to aggregate it to useful and meaningful phrases. Principles like text tokenization, lemmatization and categorization are explained. Approaches like Document Clustering, Information Retrieval and Information Extraction are consolidated into a general Text Mining model. A practical implementation of this model, including some code snippets in PHP and MySQL, leads to the implementation of an integrated piece of software. 108 pp. Englisch. Seller Inventory # 9783639473230

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Christian Weber
Published by AV Akademikerverlag, 2013
ISBN 10: 363947323X ISBN 13: 9783639473230
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The account visit feedback given by account and product managers of a sales department is collected and saved into a database. Besides the basic structure created by the storage in a database, the feedback is free text which contains a lot of abbreviations and spoken language. The concepts of text mining are used to create an editorial tool with the goal to present the information to the analysts in a way that they are able to aggregate it to useful and meaningful phrases. Principles like text tokenization, lemmatization and categorization are explained. Approaches like Document Clustering, Information Retrieval and Information Extraction are consolidated into a general Text Mining model. A practical implementation of this model, including some code snippets in PHP and MySQL, leads to the implementation of an integrated piece of software. Seller Inventory # 9783639473230

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Published by AV Akademikerverlag, 2013
ISBN 10: 363947323X ISBN 13: 9783639473230
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Weber Christianwas born in 1980 in Stuttgart, Germany. He studied Business Information Systems at Hochschule Furtwangen University. For his Thesis he went to work for a global airline in New York, US. Currently, he is working in the . Seller Inventory # 4991207

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Published by AV Akademikerverlag, 2013
ISBN 10: 363947323X ISBN 13: 9783639473230
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paperback. Condition: New. New. book. Seller Inventory # ERICA829363947323X6

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