Relationship Marketing Strategies in Banking Sector: A Case Study of Indian Banks

 
9783659246593: Relationship Marketing Strategies in Banking Sector: A Case Study of Indian Banks

The book is composition of thoughts & ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers.

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About the Author:

Dr. Jaskaran Singh Dhillon is Presently Professor and Director, Swift Institute of Management Studies-Rajpura, Punjabi University, Patiala (India). He has 22 years of teaching, research, training, and consultancy experience. He is a member of various professional and academic bodies in India. He has contributed many research papers in Management.

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Dhillon, Jaskaran Singh
ISBN 10: 365924659X ISBN 13: 9783659246593
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Book Description Book Condition: New. Publisher/Verlag: LAP Lambert Academic Publishing | A Case Study of Indian Banks | The book is composition of thoughts & ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers. | Format: Paperback | Language/Sprache: english | 392 pp. Bookseller Inventory # K9783659246593

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Jaskaran Singh Dhillon
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Book Description LAP Lambert Academic Publishing Sep 2012, 2012. Taschenbuch. Book Condition: Neu. Neuware - The book is composition of thoughts & ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers. 392 pp. Englisch. Bookseller Inventory # 9783659246593

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Jaskaran Singh Dhillon
Published by LAP Lambert Academic Publishing Sep 2012 (2012)
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Book Description LAP Lambert Academic Publishing Sep 2012, 2012. Taschenbuch. Book Condition: Neu. Neuware - The book is composition of thoughts & ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers. 392 pp. Englisch. Bookseller Inventory # 9783659246593

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Book Description LAP Lambert Academic Publishing Sep 2012, 2012. Taschenbuch. Book Condition: Neu. This item is printed on demand - Print on Demand Neuware - The book is composition of thoughts & ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers. 392 pp. Englisch. Bookseller Inventory # 9783659246593

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Book Description LAP Lambert Academic Publishing, 2012. Paperback. Book Condition: New. Language: English . Brand New Book. The book is composition of thoughts ideas for researchers on CRM in banking sector. This will be helpful in developing the relationship management strategies in financial sector in general and banking sector in particular.The book will also help in understanding the importance of service quality,satisfaction,trust,commitment and loyalty.Book will help in effecient and effective development of RM for adademicians, professional/practitioners,researchers,students and policymakers. Bookseller Inventory # KNV9783659246593

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