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Employee Perception and Customer Satisfaction: A Study of Selected Indian Universal Banks - Softcover

Kaur, Gagandeep

 
9783659477713: Employee Perception and Customer Satisfaction: A Study of Selected Indian Universal Banks

Synopsis

Universal Banking refers to financial intermediaries offering a wide range of banking and financial services under one roof. It is a one-stop super market for both wholesale and retail services. It is a combination of commercial banking, investment banking, insurance and various other activities. This book has been written in very simple and easily understandable manner with relevant quoted references from earlier researchers in this field. It can help the readers as they can update their knowledge regarding factors influencing the customers and employees satisfaction level.

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About the Author

Dr. Gagandeep kaur is a assistant professor in the Department of Commerce, MCM DAV College for Women, Chandigarh, India. She has a Ph.D. degree in banking, which she earned from the Guru Nanak Dev University, Amritsar.Her research interest includes banking, finance, business ethics and marketing.

"About this title" may belong to another edition of this title.