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Is CSR is an effective tool to attract new customers and retain existing customers to Starbucks?. Can it influence consumers' choice when buying a product?. Both of those questions will be found in this thesis with clear theoretical framework, in-depth analysis and discussion. In addition, conclusions about CSR program of Starbucks was discussed in details together with some useful recommendations
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- PublisherLAP LAMBERT Academic Publishing
- Publication date2016
- ISBN 10 3659917621
- ISBN 13 9783659917622
- BindingPaperback
- Number of pages184
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Impact of Corporate Social Responsibility(CSR) on consumer behaviour
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ISBN 10: 3659917621
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Book Description Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Is CSR is an effective tool to attract new customers and retain existing customers to Starbucks . Can it influence consumers' choice when buying a product . Both of those questions will be found in this thesis with clear theoretical framework, in-depth analysis and discussion. In addition, conclusions about CSR program of Starbucks was discussed in details together with some useful recommendations 184 pp. Englisch. Seller Inventory # 9783659917622
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Impact of Corporate Social Responsibility(CSR) on consumer behaviour
Published by
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Book Description Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Is CSR is an effective tool to attract new customers and retain existing customers to Starbucks . Can it influence consumers' choice when buying a product . Both of those questions will be found in this thesis with clear theoretical framework, in-depth analysis and discussion. In addition, conclusions about CSR program of Starbucks was discussed in details together with some useful recommendations. Seller Inventory # 9783659917622
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Impact of Corporate Social Responsibility(CSR) on consumer behaviour
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Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Nguyen HienI am a fresh post-graduate in Business Management who possess strong willingness to learn new things, and proactive personalityIs CSR is an effective tool to attract new customers and retain existing customers to Starb. Seller Inventory # 158963627
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Impact of Corporate Social Responsibility(CSR) on consumer behaviour
Published by
LAP LAMBERT Academic Publishing
(2016)
ISBN 10: 3659917621
ISBN 13: 9783659917622
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Book Description Paperback. Condition: Brand New. 184 pages. 8.66x5.91x0.42 inches. In Stock. Seller Inventory # zk3659917621
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