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Fundamentals of Design: Understanding, Creating & Evaluating Forms and Objects - Softcover

Ambach, Mike

 
9783721210200: Fundamentals of Design: Understanding, Creating & Evaluating Forms and Objects

Synopsis

From the analysis of the formal components of objects, via an overview of the possibilities of developing and optimizing the creative process, to the development of one's own evaluation catalog.
What forms are there in general?
What shape-giving processes are available?
What are the evaluation criteria for existing objects and those yet to be developed?
These fundamental questions, which every creative professional poses again and again, are addressed, systematically explained, and answered in this volume. The publication also provides you with a set of basic tools for better communication when discussing and explaining your work and your projects.
The first part is a comprehensive compilation that identifies and describes all forms that exist for objects. The middle section offers a qualitative overview of the possibilities with which form elements, forms, or objects can be developed and optimized. In the third section the methodology for the development of your own evaluation system is presented.
The objective of this work is to offer an orientation on the basics of design, combining the aspects of shape, craft, content, and method into a holistic understanding of the art.

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About the Author

After graduating in product design in Schwäbisch Gmünd, Mike Ambach worked as an in-house designer at Gaggenau-Hausgeräte. After founding his own design firm, he also worked as a lecturer on design. Today, his work primarily focuses on innovation projects in the areas of living and kitchens, electromobility and mechanical engineering.

From the Back Cover

Quelles sont les formes existantes ?
Quelles sont les opérations de création disponibles ?
Quels sont les critères d'évaluation des objets existants ou à développer ?

Trois questions fondamentales que tout architecte, designer et artiste se pose régulièrement sont thématisées dans cet ouvrage en trois sections, expliquées systématiquement et auxquelles il est répondu. De plus, ce livre ouvre des possibilités directionnelles pour mieux communiquer, discuter et expliquer son propre travail avec d'autres créateurs ou d'autres groupes professionnels.
La première section est une compilation complète de tous les éléments possibles permettant de déterminer et de décrire toutes les formes au sein des objets. La section centrale offre un aperçu qualitatif des possibilités de développement et d'optimisation des formes, des éléments de forme ou des objets. La troisième section présente la méthodologie de développement d'un système d'évaluation propre. L'objectif de la publication est d'offrir une orientation sur les bases du design, qui regroupent les aspects formels, artisanaux, de contenu et de méthode pour une compréhension globale de la conception.

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