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Marketing and Promotion in Educational Fairs: a real case: Promoting the new Porvoo Campus in different countries - Softcover

 
9783846505557: Marketing and Promotion in Educational Fairs: a real case: Promoting the new Porvoo Campus in different countries

Synopsis

Communication is the only way to learn about something new, there are many ways of communicating with people and one of them is through exhibitions and fairs. In 2011, HAAGA-HELIA opened a brand new Campus in the small city of Porvoo. In order to people to get to know about this new building, HAAGA-HELIA decided to promote it in several countries. The way of communicating the message to the people was through educational fairs. Nowadays, living abroad is among the priorities that young people have and in the labor world it is a recognized experience that companies appreciate. The educational fairs where HAAGA-HELIA has been attending to promote the new Porvoo Campus have a common goal: promote studying abroad in an international culture. Universities appreciate having students from different countries since it en-hances the internationality of their studies and promotes a cultural exchange. Since there is a wide selection of universities is in the world, the only way to market HAAGA-HELIA was to go and meet directly the student.

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About the Author

Born in the lovely island of Majorca the late 80's, I was raised in a Finnish environment in Spain. I lived in Majorca for 18 years and then moved to Finland to improve my studies and my career. There I learned to work. At the age of 22 I came back to Majorca and here I am enjoying my life and learning to live.

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  • PublisherLAP LAMBERT Academic Publishing
  • Publication date2011
  • ISBN 10 3846505552
  • ISBN 13 9783846505557
  • BindingPaperback
  • LanguageEnglish
  • Number of pages72

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Joni Leal Tennberg
ISBN 10: 3846505552 ISBN 13: 9783846505557
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Communication is the only way to learn about something new, there are many ways of communicating with people and one of them is through exhibitions and fairs. In 2011, HAAGA-HELIA opened a brand new Campus in the small city of Porvoo. In order to people to get to know about this new building, HAAGA-HELIA decided to promote it in several countries. The way of communicating the message to the people was through educational fairs. Nowadays, living abroad is among the priorities that young people have and in the labor world it is a recognized experience that companies appreciate. The educational fairs where HAAGA-HELIA has been attending to promote the new Porvoo Campus have a common goal: promote studying abroad in an international culture. Universities appreciate having students from different countries since it en-hances the internationality of their studies and promotes a cultural exchange. Since there is a wide selection of universities is in the world, the only way to market HAAGA-HELIA was to go and meet directly the student. 72 pp. Englisch. Seller Inventory # 9783846505557

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Joni Leal Tennberg
Published by LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3846505552 ISBN 13: 9783846505557
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Communication is the only way to learn about something new, there are many ways of communicating with people and one of them is through exhibitions and fairs. In 2011, HAAGA-HELIA opened a brand new Campus in the small city of Porvoo. In order to people to get to know about this new building, HAAGA-HELIA decided to promote it in several countries. The way of communicating the message to the people was through educational fairs. Nowadays, living abroad is among the priorities that young people have and in the labor world it is a recognized experience that companies appreciate. The educational fairs where HAAGA-HELIA has been attending to promote the new Porvoo Campus have a common goal: promote studying abroad in an international culture. Universities appreciate having students from different countries since it en-hances the internationality of their studies and promotes a cultural exchange. Since there is a wide selection of universities is in the world, the only way to market HAAGA-HELIA was to go and meet directly the student. Seller Inventory # 9783846505557

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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Leal Tennberg JoniBorn in the lovely island of Majorca the late 80 s, I was raised in a Finnish environment in Spain. I lived in Majorca for 18 years and then moved to Finland to improve my studies and my career. There I learned to w. Seller Inventory # 5495269

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