Add value to this omelet rice (General book)

Naohumi Kakiuchi

 
9784591185162: Add value to this omelet rice (General book)

Synopsis

"Sell rice balls at the bakery." 
"Explain the appeal of bananas in 100 characters."
"Should I eat this pudding now? Or should I hold back?"
These three books have sold a total of 420,000 copies! The theme of the latest book by the author of a string of best-selling books is "added value. "

How do you sell down jackets in Hawaii?
Why do you want to go to the "second worst restaurant in Japan"?
What is the added value of parsley on fried food?
There are no Starbucks in the countryside, but is there added value?
We live in an age where it is difficult to convey the appeal, strength, and value of products, services, and individuals . Why is differentiation not being considered, even though it is? The main reason is that "added value is not being created well. " What is useful is not "differentiation" but "added value creation." In this book, we will introduce a framework for creating added value, how to use it, and examples, while introducing ways for anyone to create added value and communicate it properly. The difference between people who are successful and those who are not is "creating added value." We will show you the true nature of added value with many concrete examples and illustrations. Whether it's marketing, sales, development, human resources, or general affairs, "added value creation" is now required in many jobs. However, there are very few books that explain how to create added value in an easy-to-understand and practical way. This is truly a book that will be useful to you for the rest of your life. It is a must-read for business people who are worried about "what are their strengths? " It will be useful not only for work, but also for life! It is truly the most easy-to-understand book in Japan on how to create "added value"!

"synopsis" may belong to another edition of this title.