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Administración / Administration (College) (Spanish Edition) - Softcover

 
9786074423891: Administración / Administration (College) (Spanish Edition)
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The book starts with the historical origins and evolution of management, its characteristics and importance; later it presents each of the levels of process management, which is the basis of any organization, and expounds on theoretical management principals. Further along it analyzes business: its evolution and functional areas, and it presents some strategies to deal with globalization.

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About the Author:
With a degree in Management from the National Autonomous University of Mexico (UNAM) and a Doctor in Business Administration from Newport University in the U.S. Dr. Lourdes Münch has studied diverse specialities, such as Didactics and Educational Planning (CIDE-UNAM), Total Quality (FUNDAMECA), Organizational Development (University of York), and she is certified in Coaching.

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  • PublisherPearson Educacion De Mexico
  • Publication date2013
  • ISBN 10 607442389X
  • ISBN 13 9786074423891
  • BindingPaperback
  • Number of pages320

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Münch, Lourdes
Published by Prentice Hall Iberia, Madrid (2010)
ISBN 10: 607442389X ISBN 13: 9786074423891
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