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Synopsis
The research investigated the perception of value of the main stakeholders regarding the participation in a crowdfunding process. To this end, the object of analysis was the Quilombo Solar Project, present on the Kickante platform, which is an online crowdfunding platform. Aiming at a better understanding of this new social phenomenon, a qualitative research was conducted with the main stakeholders, in which the author of the Quilombo Solar Project, a supporter and the person responsible for the Kickante platform stood out. The research aimed at the in-depth understanding of the dynamics of the Kickante platform performance in the value creation process, being characterized as exploratory and descriptive. The study highlights that even being little studied in Brazil, the crowdfunding dynamics presents itself as a creative and useful opportunity in the face of the national economic crisis scenario. One also concludes that stakeholders' perception of value is included in a "new moment" that considers the consumer/individual as a whole, which includes motivations in the sentimental field.
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Crowdfunding and the perception of value
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Crowdfunding and the perception of value
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Crowdfunding and the perception of value:
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The research investigated the perception of value of the main stakeholders regarding the participation in a crowdfunding process. To this end, the object of analysis was the Quilombo Solar Project, present on the Kickante platform, which is an online crowdfunding platform. Aiming at a better understanding of this new social phenomenon, a qualitative research was conducted with the main stakeholders, in which the author of the Quilombo Solar Project, a supporter and the person responsible for the Kickante platform stood out. The research aimed at the in-depth understanding of the dynamics of the Kickante platform performance in the value creation process, being characterized as exploratory and descriptive. The study highlights that even being little studied in Brazil, the crowdfunding dynamics presents itself as a creative and useful opportunity in the face of the national economic crisis scenario. One also concludes that stakeholders' perception of value is included in a 'new moment' that considers the consumer/individual as a whole, which includes motivations in the sentimental field. 72 pp. Englisch. Seller Inventory # 9786205935439
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Crowdfunding and the perception of value
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Crowdfunding and the perception of value: : A case study of the Quilombo Solar project
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The research investigated the perception of value of the main stakeholders regarding the participation in a crowdfunding process. To this end, the object of analysis was the Quilombo Solar Project, present on the Kickante platform, which is an online crowdfunding platform. Aiming at a better understanding of this new social phenomenon, a qualitative research was conducted with the main stakeholders, in which the author of the Quilombo Solar Project, a supporter and the person responsible for the Kickante platform stood out. The research aimed at the in-depth understanding of the dynamics of the Kickante platform performance in the value creation process, being characterized as exploratory and descriptive. The study highlights that even being little studied in Brazil, the crowdfunding dynamics presents itself as a creative and useful opportunity in the face of the national economic crisis scenario. One also concludes that stakeholders' perception of value is included in a 'new moment' that considers the consumer/individual as a whole, which includes motivations in the sentimental field. Seller Inventory # 9786205935439
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Crowdfunding and the perception of value:
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Malulei Cacciolari Stephanie CarolineAdvertising graduate from ESPM, specialist in digital media management, master in administration from UFMS. She has extensive experience in the digital market, engaged in the study of digital soci. Seller Inventory # 862682311
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Crowdfunding and the perception of value:
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ISBN 10: 6205935430
ISBN 13: 9786205935439
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Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The research investigated the perception of value of the main stakeholders regarding the participation in a crowdfunding process. To this end, the object of analysis was the Quilombo Solar Project, present on the Kickante platform, which is an online crowdfunding platform. Aiming at a better understanding of this new social phenomenon, a qualitative research was conducted with the main stakeholders, in which the author of the Quilombo Solar Project, a supporter and the person responsible for the Kickante platform stood out. The research aimed at the in-depth understanding of the dynamics of the Kickante platform performance in the value creation process, being characterized as exploratory and descriptive. The study highlights that even being little studied in Brazil, the crowdfunding dynamics presents itself as a creative and useful opportunity in the face of the national economic crisis scenario. One also concludes that stakeholders' perception of value is included in a 'new moment' that considers the consumer/individual as a whole, which includes motivations in the sentimental field.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 72 pp. Englisch. Seller Inventory # 9786205935439
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Crowdfunding and the perception of value: | A case study of the Quilombo Solar project
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Taschenbuch. Condition: Neu. Crowdfunding and the perception of value: | A case study of the Quilombo Solar project | Stephanie Caroline Malulei Cacciolari (u. a.) | Taschenbuch | Englisch | 2023 | Our Knowledge Publishing | EAN 9786205935439 | Verantwortliche Person für die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu. Seller Inventory # 126867239
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