低成本往往是中国中小企业广泛采用的战略。但是,公司如何实现战略升级,创造更高的价值,却是不少企业巨大的困惑。 本书深度剖析吉利的多次战略转型,探寻其从低成本到高价值创造的发展路径。从工商管理的视角,为中国的中小企业,尤其是制造业企业的不同发展阶段,提炼出9个具有高度实操性的战略落地路径。
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paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2024-06 Pages: 242 Publisher: China Machinery Industry Press Low cost is often a strategy widely adopted by Chinese SMEs. However. how companies can achieve strategic upgrades and create higher value is a huge puzzle for many companies. This book deeply analyzes Geely's multiple strategic transformations and explores its development path from low cost to high value creation. From the perspective of business administration. it extracts 9 highly practical s. Seller Inventory # DR000084
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