Items related to Tourism Economics (Chinese Edition)

Tourism Economics (Chinese Edition) - Softcover

Wu Rui Ying

 
9787122017376: Tourism Economics (Chinese Edition)

Synopsis

Under the guidance of socialist market economy theory, this book applies multidisciplinary knowledge such as the western economics, tourism, the management and so on, comprehensively and systematically explaining the tourism economics basic theory and method. The main content includes: the emergence and development of modern tourism economy; the combination and development of tourism products; analysis of traveling demand and supply and the contradiction and equilibrium of supply and demand; types, structure and development of the tourist market; pricing methods of tourism product and strategy making; tourism consumption analysis; decision and evaluation of tourism investment; analysis and evaluation of tourism economic benefit; tourism economic development strategy and plan, etc.

"synopsis" may belong to another edition of this title.