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书名:古镇旅游开发——市场分析、项目定位、规划设计、营销推广与投资运营全程策划操作要诀
简介:借鉴总结成功经验,详述古镇旅游项目市场分析、定位规划与营销推广的操作思路,提供开发实操策划借鉴要点
作者:余源鹏 主编
出版社:化学工业出版社
出版时间:2019年03月
装订方式:平装-胶订
分类:旅游/地图|旅游理论与实务|旅游管理
"synopsis" may belong to another edition of this title.
Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2019-03-01 Pages: 152 Publisher: Chemical Industry Press This book draws on and summarizes the successful experience of the development and operation of tourism projects in typical ancient towns across the country. and details the market analysis. development strategy formulation and positioning of ancient town tourism development . Planning and design suggestions. marketing promotion and investment promotion execution planning. investment operation analy. Seller Inventory # NO034092