Items related to The Paradox of Choice:Why More is Less

9787213052361: The Paradox of Choice:Why More is Less
Softcover
ISBN 10: 7213052365 ISBN 13: 9787213052361
Publisher: 浙江人民出版社, 2013

Synopsis

《选择的悖论：用心理学解读人的经济行为》的作者巴里?施瓦茨是美国斯沃斯莫尔学院社会心理学教授，三次登上TED大会演讲台，其著作荣登《商业周刊》《福布斯》畅销书榜，百余篇文章发表于《美国心理学家》《纽约时报》《哈佛商业评论》等顶端期刊。在《选择的悖论：用心理学解读人的经济行为》一书中，施瓦茨提出了一个革命性的观点：幸福意味着拥有自由和选择，但更多的自由和选择并不能带来更大的幸福，相反，选择越多，幸福越少！究其原因，施瓦茨认为，首先，当人们面对更多的选择时，反而不能做出明智的选择，因为我们的选择总是受到锚定效应、框架效应、可获得性启发式等心理因素的影响。其次，即使人们做出了正确的选择，也不一定会感到满足，因为适应效应、比较、机会成本等因素会降低我们的主观感受。

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Publisher
浙江人民出版社
Publication date
2013
Language
Chinese
ISBN 10 
7213052365
ISBN 13 
9787213052361
Binding
Paperback
Edition number
1

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( MEI ) BA LI SHI WA CI (Barry Schwartz) . HUANG QING XIANG
Published by ???????, 2013
ISBN 10: 7213052365 ISBN 13: 9787213052361
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paperback. Condition: New. Author Barry Schwartz Paperback. Pub Date: 2013 03 of Pages: 232 in Publisher: Zhejiang People's Publishing House. The paradox of choice: the Psychological Interpretation human economic behavior Social Psychology of Swarthmore College in the United States professor. three boarded the TED conference lectern. his book topped the bestseller list of Forbes. Business Week. New York Times. Harvard Business Review and other top journals over one hundred articles published in the American Psychologis. Seller Inventory # NE025859

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