本书是商业心理学重要开创性作品。 你跟别人说的话,90%都会被忘掉。如果你的下属或者客户只记得10%,怎么可能照你说的办?你怎么知道他们记住的是哪10%?怎么才能长久停驻在他们脑海里,激发他们做出你想要的行为? 专家们通常教你如何改善自己的记忆力,但却不曾说过如何影响他人记忆,进而影响他人决策。卡门·西蒙博士用神经学和认知心理学的*研究,提炼出15个变量,并教你组合这些变量,把记忆植入人们的思维,指引他们采取行动。 对于商界奋斗者来说,本书是一本书籍。
"synopsis" may belong to another edition of this title.
Seller: liu xing, Nanjing, JS, China
Hardcover. Condition: New. Language:Chinese.HardCover. Pub Date: 2018-02-01 Pages: 300 Publisher: renmin university of China publishing house book is commercial psychology important pioneering work.What you said with other people. 90% will be forgotten.If your subordinates or clients only remember 10%. how can you do as you say?How do you know what they remember is 10%?How can I stop for a long time in their brain. Seller Inventory # NI028088