正版授权 Seller : Bonrise加微信[soweinc]每天分享好书,邀你加入国际微信群学习交流.微信好友低至5-9折的优惠 .书名:消费者行为学(第2版)简介:作者:肖立,孙爱东出版社:北京大学出版社出版时间:2017年12月分类:教材|研究生/本科/专科教材|经济管理类
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Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2017-12-01 Pages: 338 Publisher: Cambridge university press This book from the perspective of management and application. follow the consumer decision-making process and influence factors of consumer behavior to write this thread.This book is divided into six parts: the first part is introduction;The second part is the consumer buying behavior and decision making process;The third part is the consumer psychological activity;. Seller Inventory # NI030528