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Synopsis
Pub 2015-12-01 Tsinghua University Press book based on the characteristics of the new development of the advertising industry. the country's new ad revised regulations. the system introduces the Advertising Law. advertising guidelines. the main campaign. campaign behavior theoretical knowledge advertising administration. specific media ads. intellectual property protection. censorship advertising. advertising industry self-regulation. social supervision advertising. advertising and other advertising laws and regulations. legal liability management; and analysis to explain by example. improve advertising and readers cognition and the ability to use laws and regulations. Because this book has the versatility and practicality. it can be used as colleges. vocational and adult education professional advertising materials can also be us...
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Advertising laws(Chinese Edition)
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2015-12-01 Publisher: Tsinghua University Press book based on the characteristics of the new development of the advertising industry. the country's new ad revised regulations. the system introduces the Advertising Law. advertising guidelines. the main campaign. campaign behavior theoretical knowledge advertising administration. specific media ads. intellectual property protection. censorship advertising. advertising industry self-regulation. social superv. Seller Inventory # CX014255