Items related to 文化企业创新案...
Synopsis
选取了11个文化产业细分行业中的骨干文化企业，以典型案例的形式深入剖析了11家骨干文化企业的创新驱动因素、作用机理和关键路径。通过对案例的动态追踪和解析，我们试图回答以下问题：政府是否为文化企业创新营造良好的制度环境、进而成为文化企业创新的“有效推手”？传统文化企业如何重塑商业模式、焕发生机？高溢价并购背后是否“隐藏”人才激励？文化产品如何推陈出新？等等。本书以典型案例为切入点归纳了不同行业内文化企业的核心创新要素，不仅有生动详实的案例情境，也有深刻精准理论延伸和解读，希望可以为政府、企业和投资者提供一个清晰的文化企业创新的发展脉络。
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Analysis of Cultural Enterprise Innovation Cases(Chinese Edition)
ISBN 10: 7514193294
ISBN 13: 9787514193299
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Paperback. Pub Date: 2018-07-01 Pages: 271 Language: Chinese Publisher: Economic Science Press Analysis of Cultural Enterprise Innovation Cases focuses on the innovation of China's backbone cultural enterprises. covering news publishing. newspaper industry. broadcasting. animation. games . Film. television. media. advertising. cultural performing arts. cultural tourism. cultural real estate. etc. Seller Inventory # NO031144