This book studies the development of Chinese media from the perspective of market and sustainable development. Firstly, it introduces the background of the research problemthe reason to study the development of Chinese media and the analysis of the concept and nature of media and media development as well as other basic theory of related research. Then it makes comments on research situation of the development of media in China and abroad. Finally it proposes the basic research structure of this book (which is the growth model of Chinese media).
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Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Paperback. Pub Date: 2012. Pages: 316 Language: Chinese in Publisher: China Social Sciences Press Media competitiveness: choose the path of Chinese characteristics A market-based concepts. assumptions and methods a market-based perspective. development system to study the competitiveness of China's media journalism works. China. as a developing country representatives. media competitiveness build undoubtedly has some exemplary significance Media competitiveness of Chinese characteristics to b. Seller Inventory # CD013606