本书详细地介绍了企业文化的概念、发展趋势和重要作用,并且分析和比较了东西方企业文化差异给企业经营管理造成的不同影响,旨在说明企业文化的选择对企业的重要意义和作用。本书强调了企业文化建设的重要性,提出企业经营管理者必须把企业文化建设放到突出位置上。书中案 例生动形象,语句通俗易懂,非常适合企业管理、市场营销和财务管理等相关专业的经管类学生和企业员工阅读参考。
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Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2020-12-01 Publisher: Science and Technology Literature Publishing House This book introduces the concept. development trend and important role of corporate culture in detail. and analyzes and compares the differences in corporate culture between the East and the West. Different influences are intended to illustrate the importance and effect of the choice of corporate culture on the company.?This book emphasizes the importance of corporate culture constru. Seller Inventory # NW010433