Items related to public relations(Chinese Edition)

public relations(Chinese Edition) - Softcover

LIU BAO ZHU

 
9787542921178: public relations(Chinese Edition)

Synopsis

Paperback. Pub 2008 08 252 Chinese in Lixin Accounting Press regular higher education 11th Five-Year Plan Public Relations is a textbook for university students at the school. enterprises The unit's public relations staff to learn to use. as experts. academics. teaching. research reference books. The book is divided into eight the first chapter describes the basic concepts of public relations. functions. elements and basic paradigm. Learn in this chapter. may be a preliminary understanding of what is public relations. and thus lay the foundation for learning Britannica. The second chapter describes the process of generation of public relations. the inevitability of the status quo and development trends. Learning through these content. to further deepen the understanding of public relations. Chapter 3 describes the theore...

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