《数据思维》这一书全面系统地向读者阐述了数据素养的内涵、特征、组成要素,数据素养的知识体系,数据素养的学习和培养方法,在管理决策中该如何应用等。数据思维是指把营销过程中的各项因素转化成数据进行研究,实际上是营销的科学导向的自然演化。数据思维被认为是听说读写之外的第五种能力。数据思维教会我们要有意识地利用数据资料,学会从数据资料中提炼出认识的信息,学会运用数据和信息帮助论证和说明问题,乃至找出解决问题的答案。
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Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2022-04-01 Publisher: Guangdong Economic Publishing House This book is divided into three parts: the importance of data. data cognitive literacy. and data processing skills. The first part explains the importance of data in our daily life and business society. Data is becoming an important means of production like oil and land. and digital skills are also becoming an important part of the core skills of talents. The second part discusses what is data cogn. Seller Inventory # NY027024
Quantity: 3 available