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Synopsis
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书名:客户关系管理（第四版）
简介:
作者:马刚
出版社:东北财经大学出版社有限责任公司
出版时间:2018年08月
装订方式:平装-胶订
分类:教材|研究生/本科/专科教材|经济管理类图书|管理|市场/营销|客户服务
21世纪高等院校电子商务教育系列教材
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Customer Relationship Management (4th Edition)(Chinese Edition)
ISBN 10: 7565432784
ISBN 13: 9787565432781
New
paperback
Seller: liu xing, Nanjing, JS, China
Seller rating 5 out of 5 stars
paperback. Condition: New. Paperback.Pub Date:2018-08 Pages:437 Language:Chinese Publisher:Northeast University of Finance and Economics Press Customer Relationship Management (4th Edition) is a textbook on customer relationship management. Its main features are that it covers all aspects of enterprise customer relationship management. from the basic concepts and theories of customer relationship management to the systems and technologies of customer relationship management. from the marketing management of enterprises. Seller Inventory # DQ047805