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Synopsis
数字经济学是研究探索数字技术是否能够改变市场以及如何改变市场的学科。数字技术已经大幅度降低了数据的存储成本、计算成本和传输成本，因此，经济活动日益走向数字化。数字技术的变革对我们如何理解经济活动、消费者如何消费、企业如何制定竞争战略、企业家如何创办新企业以及政府如何制定政策具有重要意义。本书探讨了数字化在各种背景下的经济影响，并旨在为数字经济学今后的研究设定议题。本书的目标是确定那些有前景的研究主题，各章总结并举例说明了一些正在进行中的研究领域，值得经济学家进一步探索。
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Economic Analysis of Digital Economy/Digital Economy Translation Series(Chinese Edition)
ISBN 10: 7565441457
ISBN 13: 9787565441455
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Seller: liu xing, Nanjing, JS, China
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paperback. Condition: New. Paperback.Pub Date:2021-06 Pages:534 Language:Chinese Publisher:Northeast University of Finance and Economics Press Digital economics is a discipline that studies and explores whether and how digital technology can change the market. Digital technology has greatly reduced the storage cost. computing cost. and transmission cost of data. so economic activities are increasingly moving towards digitalization. The transformation of digital technology has important implications for how we understan. Seller Inventory # DQ038010
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