Book Description Hardcover. Condition: New. 1st Edition. Contents: Preface. I. Marketing Management: 1. Green marketing: social and environmental accountability/Vaibhav Manocha. 2. Innovative measures towards green logistics/Tanu Manohca and Marshal Mukesh Sahni. 3. Marketing plan for exporters/Mamta Verma. 4. Growth, challenges and opportunities in Indian retail industry/Jyoti Gupta. 4. Growth, challenges and opportunities in Indian retail industry/Jyoti Gupta. II. Human resource management: 5. Impact of globalisation on human resource management and industrial relations/Aarti Arora. 6. Cross-national transfer of HR policies and practices in multi polar world/Neeru Sharma. 7. Emerging HR trends and challenges in 21st century/Priyanka Kapoor and Meenakshi. 8. Green HRM an effective tool for sustainable development/Seema Pandey. 9. An empirical study on career development, advancement and opportunities/Shivani Dawer. 10. Electronic human resource management/Monika Khanna and Aarti. 11. Assessment of the performance appraisal practice among the employees in reliance communication Limited: a case study of Zonal Office, Chandigarh/Promila Kanwar and Anu Jasrotia. 12. Effect of Pay and promotional factors on job satisfaction of Insurance personnel: a study of new India Insurance Company Limited/Gaytri. 13. Interpersonal relationship in school education: an empirical study based on student s perspective/Neelam Kumari. 14. Pertinence of human resource development strategies: the importance and gingery areas of Hassels in Service sector Companies in India/Aakashdeep Sharma and Rupender Aulakh. III. Financial Management: 15. Performance evaluation of central cooperative Bank Panchkula : a study/Manisha. 16. An analysis of Service Tax in India/Harvinder Singh and Parveen Kumar. 17. Banking sector reforms: e-banking/Richa Lomas and Prabjot Kaur. 18. The impact on financial position of Indian companies after adoption and convergence to IFRS/Kapil Aggarwal and Karamvir Sheokand. 19. Role of information technology in Banking sector/Rizwan Ul Zaman Dar. IV. Contemporary issues in management: 20. Development and future of copyright in India/Silvie Aggarwal and Sanjana Walia. 21. Spirituality at work place/Harvandna. 22. Whistle blowing: the necessity for new corporate/Pooja. Index. Industrial Organization and management is concerned with the development, improvement, implementation and evaluation of integrated system of people, money, knowledge, information and materials, industrial organization is a field that builds on the theory of the firm by examining the structure of firms and markets. It adds to the real world complications such as transaction costs, limited information and barriers to entry of new firms that may be associated with imperfect competition. It analyses determinants of firm and market organisation and behavior as between competition and monopoly, including from Government actions. There are different approaches to the subject. One approach is descriptive in providing an overview of industrial organization such as measures of competition and the size concentration of the firm in an industry. A second approach uses micro economic models to explain internal firm organization and market strategy which includes internal research and development along with issues of internal reorganization and renewal. Its underlying concepts overlap considerably with certain business oriented disciplines such as operations management, human resource management, marketing management etc. The present book on Industrial Organization and Management provides on insight to the multiple perspectives of business management and micro economics. It includes the scholarly papers highlighting the internal boundaries that firms have, and distinguishes between decision making, management and business ownership. The case studies of various private and public sector companies are also highlighted in this present book. (jacket). Seller Inventory # 118708

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