In 1927, after more than a decade in the US, the great Italian designer Salvatore Ferragamo took an ocean liner back to his native land. Published on the 90th anniversary of his homecoming, this book takes Ferragamo’s voyage as its guiding thread, offering a broad cultural overview of the 1920s―a decade now recognized as a crucible of experimentation―through artworks, advertising, clothing and fabric, as well as prototypes of the shoes that Ferragamo created in the 1920s.
Ferragamo’s homecoming coincided with a moment at which the word “return” was especially meaningful in Italy, denoting a return to order in the arts; a return to professional skill; and to Italy’s great cultural traditions. Developed across chapters, almost like a coming-of-age story, the book focuses precisely on this trend in the culture of the period, encompassing all of the cultural and social facets that distinguished Italy’s rebirth after the Great War, on the eve of the Mussolini regime.
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Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
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Paperback. Condition: new. Paperback. Salvatore Ferragamo returned to Italy in 1927 after twelve years in the United States. In 2017, to mark the ninetieth anniversary of his homecoming, the Museo Salvatore Ferragamo presents an exhibition offering an overview of the 1920s, a decade now recognized as an authentic forge of open-minded ideas and experimentation free of ideological constraints and prejudices. Ferragamo chose to settle in Florence in virtue of its acknowledged centrality in the geography of Italian taste and style at a time in which the word "return" was especially meaningful: the return to order in the arts, the return to professional skill and to the great national tradition. Developed in chapters like a coming-of-age story, the exhibition focuses precisely on this trend in the culture of the period. Curated by Carlo Sisi, it takes Ferragamo's voyage on an ocean liner back to Italy as its guiding thread: a metaphor of his mental journey through the Italian visual culture of the 1920s, the source of the themes and works that were to influence his poetic vision directly or indirectly. At the same time, it also encompasses all the cultural and social facets that distinguished Italy's rebirth after the Great War, on the eve of the authoritarian regime imposed by Fascism. The creative adventure of Salvatore Ferragamo, founder of the famous maison symbol of Made in Italy, of on the occasion of the 90th anniversary of his return to Italy from the United States. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9788857235691
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Seller: Biblioteca di Babele, Tarquinia, VT, Italy
Condition: BUONO USATO. INGLESE Catalogo realizzato in occasione della mostra omonima realizzata a Firenze presso il Museo Salvatore Ferragamo - Palazzo Spini Feroni dal 9 novembre dal 19 maggio 2017 al 2 maggio 2018. Brossura in cartoncino flessbilie liscio con illustrazione al piatto e titoli a rilievo. Ricca documentazione fotografica in bianco e nero e a colori, con DIII ( 503 ) immagini delle opere e documentazioni esposte, con didascalie. Buonissimo lo stato di conservazione con pagine ben tenute, candide come i tagli. Numero pagine 509. Seller Inventory # GGC0863
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