Start-up Entrepreneurship: The SMART way - Softcover

Draebye, Mikkel

 
9788885486713: Start-up Entrepreneurship: The SMART way

Synopsis

The book is unique because it has both a deep academic point of view and a practical angle. The book differentiates itself by departing from the academic analysis, but it translates the uncertainty challenge into practical problems. This book is about how to manage the risk associated with failure: the failure per se, and also the financial risk associated with it.

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About the Author

Mikkel Draebye is Associate Professor of Practice of Strategy and Entrepreneurship at SDA Bocconi School of Management.At SDA Bocconi, he is Coordinator for MBA Entrepreneurial Projects and Tutor in Bocconi University’s Start-Up Incubator SpeedMiUp. He is also Core Faculty at SDA Bocconi Asia Center in Mumbai.

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Other Popular Editions of the Same Title

9788899902346: Start-up entrepreneurship. The smart way

Featured Edition

ISBN 10:  8899902348 ISBN 13:  9788899902346
Softcover